This is a re-post, but I have had another great service experience with LEGO. Thanks! You are awesome. I am still not exactly sure what kind of super-powers my son has. He does posses the strength to break unbreakable LEGO pieces. In my youth, I lost my first tooth by…
Tag: CRM
Sales is Support, Marketing is Support, Service is Support
My friend, Robert Pease, wrote an interesting post arguing that sales equals support. I have been thinking about this idea as well recently. There are some interesting trends that anyone who is customer or prospect facing needs to consider. Social media has made it possible to signal intent on an…
Why gCRM?
Because Google is getting serious about the enterprise. I believe it is just a matter of time that they will release a CRM application. How serious is Google’s enterprise? Leading VCs are taking notice: Brad Feld: My Increasing Love Affair With Google Apps. CRM is a logical next step, because…
Great Service from Blue Nile
Over the last few years, I have been able to successfully shed weight that dogged me for years. I am down 60 pounds from the day I got married. I joke with my wife (who does not read this blog) that she has 25% less husband. Believe me, she does…
gCRM: Google CRM?
Will Google enter the enterprise applications market? Are they there already with gMail and Google Docs? Clearly, the company is targeting the enterprise. They are running print ads in Forbes saying as such. For many small to mid-size businesses, the first business process to be put into place is CRM….
Customer Love
Nice read over at Customer Think about showing the love. Great to know that I am not the only one who thinks this way (related post). Well done Ms. Hunsaker. Check it out. Customer Think: Fall in Love with Your Customers for Best Customer Experience Happy Monday.
How do you break a LEGO?
I am still not exactly sure what kind of super-powers my son has. He does posses the strength to break unbreakable LEGO pieces. In my youth, I lost my first tooth by prying apart LEGO bricks with my teeth. It soon became a ritual. Every loose tooth led to LEGO…
Quote Generation
The 4 P’s (Product, Price, Place and Promotion) are the standard Marketing Mix. This is not just “marketing fluff” the P’s are where the rubber meets the road in CRM, namely quote generation. The 5th P (Problems) still exist with quote generation today. Product and pricing data are integrated with…
Simple Truths: KYC
When you know your customer (KYC), good things happen. – Example, Client A increased user adoption to 70% of total call volume. ROI increase 25% in one quarter. When you know your customer, you can spot trouble a mile away. – Example, Client B re-organized and has a new executive…
Gist as a small business CRM tool
I have blogged a bunch on Gist over the last year. The Seattle startup has some nice traction going for it. It seemed pretty clear to me from the beginning that Gist would be a great CRM and/or Sales Enablement tool for the small to mid-size market. Check this nice…