The new phone screen… Max Effgen, July 7, 2009 More than ever the phone screen is making deep dives into questions typically reserved for the interview. In reality there is really no difference between a phone screen and a sales call. Present yourself in lieu of a product and land the face-to-face. Here are some tips that help me… Continue Reading
About your resume… Max Effgen, July 6, 2009 It is not about you. Think about the current employment situation. Tons of qualified talent on the market competing for a few open slots. The reality is that if your resume does not separate you from the qualified crowd, you will not interview. Think about what the hiring manager really… Continue Reading
Amazon’s private brands Max Effgen, June 20, 2009 Amazon’s private brands have seeing renewed attention. Rollout of Pinzon in the UK and trademark applications for “Amazon Basics”. Pinzon has a bed, bath, kitchen and dining focus. The private brands have been around awhile. With other retailers making the move for cost-conscious wares, the fact that Amazon has been… Continue Reading
Tell me about a time…part 3 Max Effgen, June 18, 2009 Being ready is the best luck does not only apply to interviewing. Check Closing a Sale: Objections by The Sales Hunter. If you are in a job hunt, I recommend taking 15 minutes to answer one of the “Tell Me About a Time” questions. Write your answers down. Repeat with… Continue Reading
Tell me about a time…part 2 Max Effgen, June 15, 2009 A follow up to an earlier post on interviewing. If you are in the midst of a job search, be prepared to answer the questions below. Behavioral Interviewing is becoming more common and is based on the concept that the most accurate predictor of future performance is past performance in… Continue Reading
Data Recovery Tools Max Effgen, June 12, 2009 Recently, I had a problem with my Nikon D70. Over 4 years of use without any issues and then the CF card reset without any warning. Some important pictures were gone. Or so I thought. I was not happy. I came across this Lifehacker post Five Best Free Data Recovery… Continue Reading
Know your customer… Max Effgen, May 30, 2009 Nice little post by Andy Sernovitz: BtoB vs BtoC: Don’t gouge me at work and expect me to buy at home. I have had similar experiences with other online merchants. Since signing up for Amazon Prime, I always check them first. Great selection for office and home. Need expensive Gillette… Continue Reading
“Grease the groove” Max Effgen, May 28, 2009 I have noticed a common thread in some distinct readings. This common thread relates to positive habits and how to build them. Fitness, personal or professional habits can be shaped if you, “Grease the groove.” Russian Kettlebell guru, Pavel Tsatouline coined the term. He uses it to describe synaptic facilitation… Continue Reading
A little Svenska Dansband… Max Effgen, May 26, 2009 Some levity for this short week. I came across Svenska Dansband months ago and it always brings a smile to my face. A friend from Sweden tells me that this these bands a huge in rural Sweden and are akin to country & western bands mixed with a dash of… Continue Reading
The Wilco Lesson Max Effgen, May 14, 2009 I have been a fan of Wilco back to my post-college years in my hometown of Chicago. That is many, many moons. More than I like to count. Wilco is a talented band and has a dedicated fan base. Very dedicated. I received this e-mail from their list last night…. Continue Reading